While some employees believe Apple is currently lagging behind rivals its Apple Intelligence development, the company expects to gain ground in 2025 by introducing new chips and new models.
Apple has been promoting the arrival of Apple Intelligence in its latest devices, which will roll out slowly across the next few months via software updates. Users will notice some new features and changes starting with Siri as early as iOS 18.1, which is expected to arrive by the end of October.
However, a Bloomberg newsletter claims that some employees feel Apple is significantly behind its rivals, who won’t be sitting still on AI development either.
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Source: AppleInsider News