A quick blurb in a larger story about increased advertising spend from Amazon suggests Apple may have considered resuming ads on X, but recent controversial acts by Elon Musk may affect its decision.
It seems in the run-up to inauguration day, Apple may have at least considered or had discussions about returning advertising to X in some respect. As of this publication, it still hasn’t returned and there is no information about how recent events have affected this decision.
The one-liner can be found in a Wall Street Journal report about Amazon increasing ad spend on X. Apple and other big tech companies paused ad spend in November 2023 after CEO Elon Musk promoted a post directed at the US Jewish community.
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Source: AppleInsider News
