There’s a new year upon us, with 2025 capping off a quarter-century of the modern Apple and its definitive role in personal computing innovation. In particular, 2025 marks 25 years of Apple’s intuitive experience that turns elements of hardware and software into a magical coherence.
These last twenty five years have represented the most critically important turn-around in the history of personal technology. In that quarter-century the formerly underdog “Apple Computer Inc” completely shed its beleaguered, clumsy, struggling image as the faded remains of the 1980’s Macintosh company, hopelessly trying to remain relevant in a Microsoft Windows world.
The tech media widely regarded Apple as simply flailing, indecisively pursuing ineffectual software and impractical hardware strategies to desperately patch together a reason for existing in what appeared to be a new age that had simply passed Apple up and left it to decay into the past. Just like Atari, Polaroid, Sega, or Kmart.
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