Apple’s Vision Pro strategy will succeed in creating a two-tier market – TrendForce

Apple’s Vision Pro strategy of launching a very high-end professional product first, and a more affordable consumer version second, is likely to prove successful in the long-run, predicts market intelligence company TrendForce.

The company says that although many have criticized the very high price tag, the device has still captured a respectable 5% of the market, and has created expectations which competitor brands will need to meet …

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Source: 9to5Mac