The DOJ said that Google “rigged” ad auctions in a way that hurt the competition in its closing arguments at an antitrust trial, but it isn’t clear how the US District Court Judge will rule.
Google has been the subject of antitrust lawsuits since 2023, with the DOJ claiming that the company was an illegal monopoly in the search market. In August of 2024, the courts sided with the DOJ, but another lawsuit concerning the company’s advertising technology followed shortly after.
The Department of Justice provided its closing arguments in the latest case against Google on Monday. Its lawyer, Aaron Teitelbaum, claimed that Google had linked together its ad-related technologies in a way that stifled the growth of rival products, forcing publishers to rely on Google’s systems for ad revenue.
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