Toyota Could Bring PHEV Tech to the Tacoma and Tundra

David Crist, Toyota’s group VP and GM of Toyota Motor North America, said, “We’re looking across the lineup to see where plug-in hybrid electric vehicles make sense. We do have plans to add the plug-in hybrid model across the lineup.” He went on to confirm that Toyota is considering the Tacoma and Tundra for such a move.

Toyota has leaned on hybrids and plug-in hybrids, even as other automakers invest heavily in EVs and development plans. Crist acknowledged that Toyota took a different approach, saying, “We kind of pick our race and then run our own race.” He also noted concern for Trump’s proposed tariffs, which can significantly inflate prices and slow trade. Toyota has already seen a sales slowdown, with its first drop in two years over the last quarter.

While hybrids are often scorned by enthusiasts, they actually have quite a few advantages that improve the off-road experience. Electric motors make torque at low rpm, helping off-roaders get the grunt they need to tackle tough terrain. There are also fuel economy benefits, which make it easier to drive to a trail, traverse it, and drive home on one tank of fuel.

[Images: Toyota]

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